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There is nothing more attractive for a business owner than a Free Advertising online that will bring in good profit to the business. Of course, you can find several methods on the internet that allow you to promote your business. Even signing up in social networking sites allows you to promote your business for free.

However, when it comes to online advertising, the essential thing you need to work out is reaching out to the most number of potential customers and bringing them to your website and the most reliable sources of this traffic are the search engines.

If you do not have the budget to advertise your business in the search engines but you can give a little of your time, you can still get your targeted traffic at no cost by writing articles.

If you are looking for ways to get a free business advertising online, check out these advantages and requirements of article marketing.

1) Unlike pop-up Free Personal Advertising and other aggressive forms of advertising, which most people hate, article marketing is subtle. Through your articles, you are giving online readers useful information that may answer their questions and if they can build trust with your expertise, it can lead to their patronizing your business.

2) It allows you to get targeted traffic from search engines. If you opt to submit your articles to reliable directories that have good volume of traffic, your articles can be easily visible in the search engine listings.

3) Allows you to reach out to other potential customers when your articles are published in many directories an websites online.

4) The backlinks generated by your articles is helpful in increasing your standings in the search engines. Of course, the higher you rank, the more your site will be visible to your potential customers.

5) It also promotes you as an expert author, thus building trust with your potential customers.

So if you want to take advantage of a free business advertising online, here are things you need to start with article marketing.

  • Your articles - you can spend a little time writing the articles yourself or you can hire freelance writers to do it for you. You can find freelancers online who can continuously write articles for you. Think of article topics that will be useful to your potential customers but not something that is openly promoting your business. Be sure to include relevant keywords and a catchy title to it.
  • Your resource box - your resource box is where you can put something about yourself, as the author, and the links to your site. Learn how to create an effective resource box. This is only a limited space where you can promote your business by putting your links. Keep your author's description short but make it establish your expertise on the subject. Tell your potential customers what they can get from your site or your product to make them click the links to your site.
  • Submitting to directories - to gain the most exposure, you can submit your articles to several directories. Most often, this will just require you to follow article submission guidelines particularly on some formatting, but generally, you just have to paste your article in submission forms they will provide.

Submission of your articles to directories is free. It is more of an exchange where directories take their free article, and you get free traffic. Indeed, it is a Free Business Advertising online that you can take advantage.